A site map (or sitemap) is a list of pages of a web site accessible to crawlers or users. It can be either a document in any form used as a planning tool for web design, or a web page that lists the pages on a web site, typically organized in hierarchical fashion. This helps [...]

How to create a robots.txt file for search engines to effectively navigate and index a website. A well written robots.txt file helps improve search engine rankings by providing important information to the search engine bot. Although the robots.txt file is a very important file if you want to have a good ranking on search engines, [...]

Speed If your Website is slow, customers will leave before the graphics load. Sometimes when users encounter a graphics-intensive site, they search for an alternative while that page is loading. Your customers will do the same. Optimize your Website’s graphics and code so that it loads quickly. Try using Macromedia Fireworks, Adobe Image Ready or [...]

Design Your site should have a similar theme throughout its entire design, so if you decide to enhance your homepage by changing colors or graphics, remember that you’ll want to carry over the theme to your subsequent pages to give your site a unified feel. If you are not design-savvy or artistically inclined, consider enlisting [...]

Planning Invest some time in planning your Website and it will pay off. A well-planned Website will serve your customers better and help you achieve your business goals. Try the following exercise: First, prepare a mission statement. A sentence or two should be plenty. Try to summarize exactly what you are trying to accomplish with [...]